Department

Marketing

Job title

eCommerce Manager

Location

Amsterdam, The Netherlands

About us: Iconic Brand, Tiny Company

Polaroid was founded in 1937 by one of the most seminal innovators of the 20th century, Edwin Land. His motto was, “don't undertake a project unless it is manifestly important and nearly impossible.” In 2008, Polaroid shuttered its last factory but a group of diehard fans came together as The Impossible Project to save instant film. Over 10 years later that startup acquired what was left of Polaroid and today we’re again a small group of people passionate about empowering creators to change the world in the name of Polaroid.

What we're building: Tools for Creators

Throughout its 80-year history, Polaroid was at its best when we made tools for people to express themselves, push boundaries and move culture forward. In the next decade, we are getting back to this purpose. We're not solving small problems, and we're not addressing a small market; our goal is to make products that will make the world more meaningful and human. 

Job description

Joining the business at a key period of exciting growth, the Ecommerce Manager will work closely with the Head of Ecommerce, Digital Innovation Manager and members of other teams in a range of duties and activities to support and develop the websites, online marketing and ecommerce strategies of this iconic brand. 

Objectives of the role

  • Responsible for ecommerce sales targets achievements thanks to detailed and customer-centric day-to-day ecommerce performance monitoring.
  • Responsible for reports and dashboards optimisation to help monitor performance, mastering Google Analytics and automated reports.
  • Liaising with IMC (Integrated Marketing) to ensure full comprehension and mastering customer journey. Assisting and/or owning next steps depending on the issue spotted.
  • Supports Head of eCommerce on sales forecasts.
  • Owner of animation plan strategy and roll-out: including plan drafting, updates and working closely with the Product & Logistics teams to ensure products arrive on time for launches and safeguard inventory availability on a daily basis.
  • Owner of website merchandising strategy (site search, product tagging, category sort & filter, PLP merchandising rules and product recommendations, working with 3rd party Shopify apps where appropriate) and driving a state-of-the-art customer experience.
  • Work directly with the planning and product teams to optimize the site merchandising. Ensure complete, correct optimized merchandising of product portfolio with keen eye to inventory availability.
  • Utilize web and database analytics to implement personalized cross-sell/up-sell strategy
  • Owner of product bundling and develop new product sets based on sales data and product availability.
  • Spot opportunities for SEO improvements and partner with Content Marketeer to develop and implement these.
  • Responsible for daily operations around order processing, inventory management, product management closely collaborating with customer service.
  • Liaising closely with Digital Innovation Manager to implement new innovations on the websites’ animation plan
  • Following up on eCommerce and Digital competitive intelligence to identify new trends and best practices.
  • Undertake competitor analysis on an ad hoc/seasonal basis to find insights and to better understand their tactics and market developments.
  • Liaising and following website TMA roadmap, in an agile manner with ticketing system.
  • Assists on site QA to ensure great the day-to-day shopper experience, flagging any issues and concerns.
  • Set up, scheduling and testing of all eCommerce promotions and partners with finance to craft financial proformas for A/B tests and promotions.

The ideal candidate 

  • Strategic Thinker: You always think outside of the box whilst keeping the eye on what’s most important: the consumer. Addressing friction throughout the customer journey is driving you.
  • Insanely Commercial Acumen: You love to run eCommerce businesses, analyse and follow-up agily with optimisations roadmap. You have at 3-5 years experience running successful eCommerce websites.
  • Highly Collaborative: You successfully collaborate with many stakeholders to ensure the targets are reached whilst improving the customer journey.
  • Very Good Eye for Detail: You love to get things done right and spot errors immediately.
  • Highly Organised: You’re very well organised and implement processes so that nothing slips your attention.
  • Empathy: You care deeply about how customers think. You can accurately predict how you should optimize their experience on our site and back this up with data.
  • Entrepreneurial Ambition: You’d love to start a company one day or to undertake a project that is important and nearly impossible. A lack of formal structure excites you. You want to roll up your sleeves in an exceedingly small team that is scaling.
  • Appreciation for Quality: You get very enthusiastic about certain products and can articulate why they’re incredible. You are excited about working for an iconic brand.

What to expect

This is a full-time role based in our Amsterdam HQ (Houthavens). You will be reporting directly to the Head of eCommerce and working closely with the whole Marketing team as also peers from other departments.

Contact

If you’d like to be considered for the role, please email your CV and/or any other relevant information to support your application to Polaroid’s Recruitment (careers@polaroid.com).

Applications must be accompanied by a personalised letter of motivation.